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Universal Coin & Bullion, 1st National, and 1st American Attract 75% More Customers at NRAAM 2023

Wednesday, May 10, 2023

Universal Coin & Bullion, 1st National, and 1st American Attract 75% More Customers at NRAAM 2023

The National Rifle Association's Annual Meeting and Exhibits (NRAAM) 2023 in Indianapolis signaled a triumphant return for the event after facing cancellations in 2020 and 2021 due to the COVID-19 pandemic. Amidst this resurgence, Universal Coin & Bullion, 1st National Reserve, and 1st American Reserve experienced a staggering 75% increase in new customers compared to the previous year's event in Houston, Texas. Those distinguished companies are recognized as the Exclusive Precious Metals and Rare Coin Experts of the NRA Publications.

Reflecting on the success of NRAAM 2023, NRA EVP Wayne LaPierre passionately declared, "The unbreakable spirit and unity of our NRA members were truly exemplified at this year's event. As we reunited, it became clear that our commitment to protecting our Second Amendment rights remains unshakable, even in the face of adversity. Our members continue to stand by and support those companies, like Universal Coin & Bullion, 1st National, and 1st American, that unapologetically contribute to safeguarding our constitutional rights."

This year's event in Indianapolis signified not only a return to normalcy but also an opportunity for the companies to showcase their resilience and dedication to their clientele. The 2023 NRAAM proved to be an extraordinary success for Universal Coin & Bullion, 1st National, and 1st American, marking a remarkable 75% increase in new customer sales from the previous year.

The impressive growth also surpassed the number of customers gained during the 2019 NRAAM in Indianapolis and 2018 NRAAM in Dallas, highlighting the companies' ability to bounce back stronger than ever.

Universal Coin & Bullion President, and Numismatic Consultant to 1st National and 1st American, Dr. Mike Fuljenz expressed his gratitude and acknowledged the achievement, saying, "Our unwavering commitment to providing top-notch services and products has led us to this incredible milestone. We are deeply grateful for the trust of our customers and the support from the NRA and its millions of members. As we continue to strive for excellence in the coin and bullion industry, we remain dedicated to championing the rights and values we all share."

As the world gradually moves towards recovery, the results of NRAAM 2023 stand as a testament to the resilience and adaptability of businesses in the face of unprecedented challenges. With the triumphant return of the event and the extraordinary growth of Universal Coin & Bullion, 1st National, and 1st American's customer base, the future looks promising for both the companies, the NRA and the enthusiasts they serve.

Support those who support NRA! Visit Universal Coin & Bullion here1st American Reserve here and 1st National Reserve here

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NRA Defeats California Gun Control Law; State Must Pay Nearly $500,000 in Attorney Fees Incurred by NRA

Monday, March 23, 2026

NRA Defeats California Gun Control Law; State Must Pay Nearly $500,000 in Attorney Fees Incurred by NRA

Today, the U.S. District Court for the Eastern District of California granted a stipulation for final judgment and permanent injunction in Safari Club International v. Bonta, under which the state conceded that its firearm advertising restriction is unconstitutional ...

DOJ Legal Filing Renews Concerns About ATF’s Posture on Braced Pistols

Friday, March 20, 2026

DOJ Legal Filing Renews Concerns About ATF’s Posture on Braced Pistols

The saga of ATF’s enforcement of the National Firearm Act’s “short barreled rifle” provisions against braced pistols has been a roller coaster ride of shifting interpretations. NRA-ILA has been keeping up with, reporting on, and ...

Virginia Lawmakers Want to Punish Crime Victims and Exempt Themselves from Gun Control

News  

Monday, March 23, 2026

Virginia Lawmakers Want to Punish Crime Victims and Exempt Themselves from Gun Control

Anti-gun lawmakers in Virginia’s General Assembly recently earned well-deserved scorn by trying to create a special carveout for themselves in one of their numerous gun control bills. 

NRA-ILA Remembers Martial Artist, Cultural Icon, and Patriot Chuck Norris

News  

Monday, March 23, 2026

NRA-ILA Remembers Martial Artist, Cultural Icon, and Patriot Chuck Norris

Friday, March 20, brought the sad news that Chuck Norris, a great American patriot, had died. He was 86 years old.

Soros-Funded D.A. Blames 2A Supporters for Terrorist Attack by Foreign-Born Felon

News  

Monday, March 23, 2026

Soros-Funded D.A. Blames 2A Supporters for Terrorist Attack by Foreign-Born Felon

Norfolk, VA, Commonwealth Attorney Ramin Fatehi was desperate to seize the narrative on responsibility for what the FBI are investigating as a terrorist attack on the campus of Old Dominion University that claimed the life ...

Philadelphia Joins in on Deceptive Lawsuits Against Glock

News  

Monday, March 23, 2026

Philadelphia Joins in on Deceptive Lawsuits Against Glock

Legal warfare continues against the firearms industry in the form of yet another lawsuit filed against Glock. 

Virginia: Legislature Adjourns from 2026 Session; Anti-Gun Bills on Governor's Desk

Sunday, March 15, 2026

Virginia: Legislature Adjourns from 2026 Session; Anti-Gun Bills on Governor's Desk

On Saturday, March 14th, the Virginia General Assembly adjourned sine die from the 2026 legislative session, and the future of the Commonwealth hangs in the balance. 

New Jersey: Sherrill Administration Has Yet to Update Permit to Carry Dashboard

Thursday, March 19, 2026

New Jersey: Sherrill Administration Has Yet to Update Permit to Carry Dashboard

After Phil Murphy signed NJ’s Carry Killer bill (A.4769), in a complete rejection of the Supreme Court’s holding in Bruen, the Attorney General’s Office elected to voluntarily release data relating to the number of carry permit applications, including ...

Oregon Ballot Initiative Would Outlaw Hunting and Traditional Farming

News  

Monday, March 2, 2026

Oregon Ballot Initiative Would Outlaw Hunting and Traditional Farming

“Citizen-driven” ballot measures for hunting restrictions or bans are nothing new, but an Oregon initiative aiming to get on the ballot this November has the primary goal of establishing “a ban on any intentional injury ...

Minnesota: Multiple Committee Hearings Next Week as Walz's Wish List Grows

Saturday, March 21, 2026

Minnesota: Multiple Committee Hearings Next Week as Walz's Wish List Grows

The coming week will be another busy one for the Minnesota legislature, with additional gun control bills scheduled in committee as Governor Tim Walz's gun control wish list continues to expand.

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Established in 1975, the Institute for Legislative Action (ILA) is the "lobbying" arm of the National Rifle Association of America. ILA is responsible for preserving the right of all law-abiding individuals in the legislative, political, and legal arenas, to purchase, possess and use firearms for legitimate purposes as guaranteed by the Second Amendment to the U.S. Constitution.